Skip to main content

Deal Types

There are a number of different deal/offer types to choose from, each are designed to help you enhance your reach and attract more customers.

Updated over 4 months ago

Bonus Offer

A Bonus Offer is a way to reward your customers with added value, providing something extra at no additional cost. This could be an additional service or item that enhances their overall experience. Bonus offers like these not only add value but also give customers more reasons to choose your business, enhancing their experience and driving more bookings.

Example:

  • Buy one, get one free

  • Receive a complimentary gift with your stay

  • Free breakfast with every booking

  • Complimentary guided tour for guests staying two nights

Discount

A Discount is a strategic reduction in the regular price of a product or service, designed to attract customers by offering them a better deal. Discounts are a smart way to drive interest and fill capacity, especially during quieter periods, ensuring you maintain steady business even when things slow down. By offering a discount, you create an incentive for customers to choose your service at a more appealing price point.

Example:

  • 15% off winter accommodation

Package

A Package is a bundled experience that combines multiple services or products into one special deal, often at a discounted price compared to booking each separately. This might include accommodation, meals, and activities all wrapped into one attractive offer. Packages make it easy for customers to plan their entire trip in one go, while enjoying a comprehensive experience at a great value, driving higher engagement and bookings.

Example:

  • A weekend package that includes a two-night stay, daily breakfast, a guided tour, and a dinner experience - all for one bundled price.

Promo Code

A promo code is a powerful tool to offer special discounts that customers can redeem at checkout. It’s an easy and effective way to run targeted campaigns or limited-time offers, helping you boost sales and attract bookings. Promo codes can also add a layer of exclusivity, giving customers access to deals they wouldn't find elsewhere. This makes customers feel valued while encouraging them to take action quickly. Promo codes are versatile, giving you the flexibility to create campaigns that drive excitement and engagement.

Example:

  • Promo code that unlocks early access to a sale

  • Promo code for a members-only discount

Special Rate

A Special Rate is a great way to offer unique pricing for specific conditions or audiences. These targeted rates help you attract specific customer segments and stand out from competitors. Tailored deals like these create appealing incentives for different audiences, boosting bookings and ensuring your business captures the right market at the right time.

Example:

  • Early bird bookings

  • Group discounts

  • Exclusive offers for loyalty members

  • Special rate for guests attending a local event

Voucher

A voucher is a certificate that customers can use as payment toward a product or service. Vouchers are flexible and can be tailored to specific amounts or designed for particular experiences. They’re perfect for encouraging repeat visits by offering them for future use, ensuring that customers have a reason to come back for more. It's a win-win: customers love the flexibility, and your business benefits from ongoing engagement.

Example:

  • $100 dining voucher

  • Gift certificate for a weekend stay


Frequently Asked Questions

Do I have to add a Discount?

While discounts are a common type of deal, your deal doesn’t have to follow suit. Think of it as a powerful tool to highlight what makes your business special. By crafting deals that go beyond discounts, you’re not just attracting bookings - you’re creating memorable experiences that set your business apart, while also suiting your own business circumstances.

Did this answer your question?