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Where Will My Profile Be Published?

Once your tourism business profile is approved, it will be distributed to our network of partner distributors.

Updated over 2 weeks ago

Once your profile is approved, it will be automatically sent to our network of distributors. These distributors include tourism websites, booking platforms, and travel guides that help promote Australian tourism businesses to visitors. However, each distributor operates independently and selects which profiles to publish based on their specific audience needs and content strategy.


Why Your Profile May Not Appear on Every Channel

Each distributor curates content to match their audience's interests and requirements. This means:

  • Regional websites may focus on local businesses

  • Specialist platforms may prioritise specific tourism sectors, such as accommodation or events

  • National sites may highlight businesses that meet particular criteria

Your profile remains available to all distributors, but publication decisions are made individually by each platform.


What This Means for Your Business

  • Broader reach: Your profile has the potential to appear across multiple channels

  • Targeted exposure: When published, your business appears before relevant audiences

  • No additional action required: The distribution process is automatic once approved

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