Adding deals or offers to your profile is a proven strategy to attract more customers, drive bookings, create urgency and build loyalty, ensuring your business stays top of mind for new and returning visitors alike.
Deals can be updated or modified at any time, so don’t hesitate to create multiple offers throughout the year to keep your profile fresh and engaging 365-days a year.
Why Add a Deal or Offer
Here’s why it’s worth considering:
Stand Out from Competitors: Offering a special deal can make your profile more appealing than your competitors. Whether it’s a discount, a bonus offer, or a package deal, it gives potential customers a reason to choose you over others.
Drive Immediate Bookings: Deals and offers create a sense of urgency, especially when they are time-limited. This helps push customers to book sooner rather than later, reducing the decision-making period and filling your bookings faster.
Attract Specific Audiences: Tailored deals allow you to target specific customer segments. Whether you’re offering a special rate for families, early bird discounts, or packages that cater to adventurers, deals help you attract the right audience. They’re a great way to appeal to gift buyers, group bookings, or loyalty members.
Encourage Repeat Visits: By offering vouchers or discounts for future use, you give customers a reason to return. This not only boosts loyalty but also increases long-term engagement with your business. Repeat visitors are often more valuable, so it’s worth investing in deals that bring them back.
Boost Your Visibility: Deals and offers often get highlighted by our distributors, making your profile more visible across multiple platforms. By promoting these special offers, you increase your chances of being featured and discovered by a wider audience.
How to Add a Deal or Offer
Log In: Log in to ATDW
Profiles: In the main menu, select 'PROFILES'
Find Profile: Find the relevant profile and click the corresponding ‘UPDATE’ button. A summary of your profile will appear.
Add a Deal / Offer: In the sub menu that appears, click 'Add a Deal / Offer'.
Enter your Deal / Offer: Working your way through the form, complete the following fields. Click the links below for more information and helpful examples to ensure your deal / offer cuts through.
Submit for Review: Once complete, check your Profile Summary and then submit your profile for review. This step is crucial to ensure that your profile is reviewed, approved, and published, making your updated information visible to potential customers
Creating Deals & Offers that Convert
Use the links below to create an enticing deal or offer that not only attracts attention but also encourages customers to take action and book with you. Each article also contains plenty of examples, to help along the way.
Remember, deals and offers can be added or modified at any time, so don’t hesitate to create multiple offers throughout the year to keep your profile fresh and engaging 365 days of the year.
Frequently Asked Questions
How many deals can I add to my profile?
Your profile have have up to three deals at any one time, each of which can be live for up to three months. This allows you to showcase multiple offers simultaneously, maximising your visibility and attracting a diverse range of customers interested in different offerings or time frames.
Where will my deal be featured?
Your deal will be prominently featured across a wide range of State Tourism Organisation (STO) and distributor websites within our extensive network. This ensures maximum visibility and reach, helping to attract more potential customers to your offering. By showcasing your deal on these platforms, you gain exposure to a larger audience, increasing the chances of bookings and engagement.
What happens when my deal expires?
When your deal expires, it no longer appears as an active promotion on your profile or on any distributor websites where it was featured. This means, customers will no longer see your deal. We recommend creating new seasonal deals to maintain ongoing visibility, attract customers and drive bookings.