The Main Menu for Administrators is largely the same as standard users (See: Main Menu); the only exception being the 'Admin' Tab.

The Admin Tab (shown below) is designed for efficiency—everything you need to manage profiles, monitor updates, and support operators is at your fingertips.

While all users can see and access the Profiles tab, the options available to Admin users in the Profiles Sub Menu differ slightly. (See: Profiles Sub Menu)

The Admin sub-menu (shown below) appears once the Admin Tab is clicked. This is the foundation for all administrator actions. Whether you’re updating business details, reviewing user requests, or overseeing quality assurance, this section brings operational oversight and shared standards to the forefront.

Use the Search option in the Admin Sub Menu to quickly locate business profiles by number, name, or key filters (category, classification, state, region, status, and more). This streamlines profile management and supports rapid action. (See: How to Search for a Profile)

Review and approve pending profiles or edits—ensuring information meets quality and eligibility criteria before it goes live.

Monitor profiles awaiting payment.

Monitor profiles awaiting scheduled disablement. (See: Disabling Profiles & the Disabled Queue)

Manage user permissions, add new users, and link businesses to the correct tourism organisations. (See: User Management)

Allocate tags to profiles for improved filtering, tracking, or reporting.

The Profile Sub Menu (shown below) helps administrators manage a wider range of profile information for tourism businesses—all from one place on the platform.

Unlike standard users, administrators see extra options in this menu, designed to make it quicker and easier to update key business details, maintain quality, and keep information accurate.

You have access to added menu items in the Profiles Tab, including Awards, Accreditations, Booking Codes, Indigenous Culture, Star Ratings, Sustainability Scorecard, Tourism Organisations, Quality Assurance tools, and more.

These extra tools support sector-wide accuracy, compliance, and efficient management of profile records. Any changes made through the sub menu are recorded for transparency—helping us build a trusted, reliable database for our industry.

Enter recognised awards earned within the last two years—showcase recent achievements and build traveller trust. (See: Awards)

Update and verify official industry accreditations—demonstrate compliance with quality standards. (See: Accreditations)

Input and manage booking codes—integrate with booking systems for streamlined reservations.

Add details on Indigenous cultural experiences offered—highlight connections to Country and heritage.

Craft or adjust the short business description—give travellers a clear first impression.

Update verified ratings issued by Star Ratings Australia to ensure accommodation profiles display current, accurate stars. (See: Star Ratings for Accommodation)

Record distribution into global markets—demonstrate scale and strategy for overseas audiences.

Assign meaningful tags for internal sorting and reporting—enable smarter profile segmentation.

Update activity categories—ensuring accurate, market-ready information.

Link related business profiles—showcase partnerships or multi-site operations.

Enter Ecotourism Australia’s Strive 4 Sustainability scores—demonstrate progress in responsible tourism. (See: Sustainability Scorecard)

Record membership with recognised industry bodies—signal trust and sector connections. (See: Tourism Organisations)

For wineries and wine tourism operators—add relevant memberships and location details.

Review the history of profile edits—what changed, who made it, and when, supporting transparency and compliance. (See: Audit Trail)

Check profile expiry dates or review record ownership—help manage ongoing quality and eligibility. (See: Profile Ownership and Profile Expiry)